7 Email Copywriting Tips That Actually Get ResultsStop boring your readers. These are the updated email copywriting tips you need to improve opens, clicks, and conversions.1d ago1d ago
Why Your Website Isn’t Converting (And How to Fix It Without Guesswork)A brutally honest talk about writing web copy that gets traffic, builds trust, and makes people click.2d ago2d ago
Code-Switching for Copywriting: Adapting Your Message for Different ChannelsWriting copy today is like trying to tell a joke in a library — if you don’t match the tone of the room, no one laughs.3d ago3d ago
Drowning in the Deep End: Elon’s Tesla Under SiegeA century ago, Henry Ford tried to make America great.. again. Ford had been a populist champion, raising wages and promoting technology…Mar 27Mar 27
7 Small Business Content Trends Writers Can’t Afford to Ignore in 2025Two decades ago, Google sneezed and put thousands of content creators out of business. If you’ve been in this business long enough, nothing…Mar 26Mar 26
Value-Driven Brand Content in a Polarized UniverseHistory does tend to repeat itself for good or ill. Humans tend to forget the past a few generation in, so we just have to deal with it…Mar 25Mar 25
Micro-Targeting Isn’t the Future. It’s Already Running the ShowI love a good conspiracy theory now and then for the entertainment value. Hell, I’m retired, so I have nothing else better to do. There are…Mar 24Mar 24
NLP: The Secret Sauce in Irresistible AdvertisingEver wonder why some ads hook you in seconds while others fade into noise? Turns out, it’s not luck — it’s language. NLP is the secret…Mar 2111Mar 2111
The Psychology Playbook: 10 Mind Triggers That Make People BuyMarketing and advertising go hand-in hand to bring the qualified prospects in for the sale. That’s all there is to it. Forget the sexy…Mar 20Mar 20
