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Ideas to Income: Launching a Successful Side Hustle

Dennis Francis
7 min readJan 18, 2023

If you’ve been reading my stuff, you know that I love to explore business ideas and new marketing angles for small business growth. Today I’m taking a different route. Beware of side hustles. That’s right. Proceed at your own risk.

Starting a side hustle can be a great way to earn extra money, gain new skills, and pursue your passions. However, it’s not always easy to turn a side hustle into a profitable venture. The sad fact is that most side hustle projects fail before they get off the ground. Here are 10 tips to help you set up and grow a profitable side hustle:

Tip 1: Never jump into a side hustle with your eyes closed.

Before you take on any project, consider what your ultimate goal is for your work. Consider your work style: Are you a solopreneur, looking to build a lifestyle business, or taking a particular side hustle to the big leagues?

These are three different objectives and three different pathways to success. Pick a starting point. Solopreneur: You are looking for an easy-to-manage 20-hour-a-week project that can pay some bills or increase your disposable income.

Small business lifestyle leader: You’re interested in building a team that can make good money and maximize your downtime in a field that you…

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Dennis Francis

Retired content marketing consultant. Author, artist, husband, father and owner of ContentMarketingMagic.co. Still helping small business owners daily.