In the 1800s, newspapers were used by the wealthy to influence public perception. "Yellow journalism" may have been inspired by the Hearst corporation, but power has always been maintained through communication (true or false).
Messages and marketing can be tainted by misinformation and propaganda. Popular sentiment can be controlled by those who control messaging.
History has shown us this time and time again. Although the communication channels may change, the objectives remain the same.
Taking over Twitter is just another power play by an insecure billionaire. Using "feedom" as an excuse is ridiculous.
People who are seeking more power will always use vague platitudes about truth and freedom. Regardless of whether a story is true or false, these individuals will always side with the story that fits their worldview; regardless of whether it's true or not.
Social media will continue to be a problem as long as it is controlled by the very wealthy or those who want power over us.