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Q&A On Creating a Branding Campaign That’s Sticky!
A brand’s messaging is the foundation of its marketing communications and is a major influence on consumer perceptions. Be sure you’re making the right impression.
There are a lot of questions about branding and content marketing in my inbox every day. People want to know how to get the most effective results for the lowest price. On a budget, they want to build a list, drive traffic, and convert prospects. They’re trying to get the most out of their money without putting in a lot of effort!
It’s possible that you have the same questions. There’s also a reasonable chance you’ve scoured blogs, forums, maybe even the dark web for answers. There’s just one problem: you keep getting contradictory responses, right?
“How can I make more sales online?” Try to ask that question on a marketing forum. Everyone’s almost certain to disagree with everyone else’s response.
“Run Facebook ads”, say some people.
Others will say start a YouTube channel.
You might hear people tell you to buy email lists!
It’s just so it’s damned confusing. When reviewing the solutions, the wheat has to be sorted from the chaff. Truth is, they may all be right… for specific situations.
