Member-only story
Use Google Trends to Find Hidden Niche Profits — Part 5 in the Authority Site Series
How Google Trends data can help you understand the popularity of a particular topic.
Google Trends is a fantastic tool for research. Unfortunately, it doesn’t get the love that other Google research tools get. You can glean a lot of informative information on a variety of topics from your results.
Unfortunately, Google doesn’t get into enough depth when showing us how to get the most from the tool. There are a few tricks to master that can be very useful for picking the right time or season for launching products or services.
Use Google Trends for Niche Research
For our purpose (choosing a niche for our authority site) we’ll keep this demonstration simple. Search results in Google Trends can be very misleading if not implemented in very specific ways.
Here’s the basics on using Google Trends for market research:
- Understand Keyword Search Volume.
- Identify Seasonal Trends.
- Avoid Temporarily Popular Keywords.
