Using Surfer SEO and AI Writing Apps to Populate Your Site — Part 8 in the Authority Site Series

Dennis Francis
4 min readJul 13, 2022
Image by Shutterstock

Welcome back to the eighth session in our coverage of authority sites. This is going to be a short one, but crucial to your content production.

I’m going to give you a very basic blogging workflow to get you on your way to populating your authority site for the next 12 months.

As I’ve mentioned in the past few sessions, the goal is to take one to two hours a day to maintain your authority site with quality content. Let’s get started.

Working with Surfer SEO for Content Planning

Surfer SEO is a handy tool for organizing and ranking your content creations. The app allows you to research and organize keywords, establish your content calendar and even guide you through the optimization process.

Search engine optimization needs can be analyzed with the recent update. Your site traffic can be tracked using their built-in audit system. Creating optimized content begins with keyword research, content planning, and analyzing the SERPs.

As soon as you see some traffic flowing to your site, the true value of this app will become apparent. By connecting Surfer SEO to Google Insights, you can keep track of your traffic flow consistently.

Its algorithms constantly monitor your site and look for ways to improve it. Each week, you’ll be given tasks to help you craft content specific to your niche. Besides finding internal link opportunities, this module will keep your pages optimized.

Scalenut AI Content Creation System

One of the most impressive things about Scalenut is the ability to create article outlines. If you’ve taken my advice and created a content calendar, you can populate your content section.

Using the software, you can take your list of keywords and use the AI powered SEO assistant to create rough drafts. You can spend a weekend planning out 3 to 6 months’ worth of content for your site.

This software can display competition overview, outlines, common questions relating to your niche and key terms and citations. In terms of AI writing, it’s fairly mediocre.

Dennis Francis

Retired content marketing consultant. Author, artist, husband, father and owner of Still helping small business owners daily.